OQ - Q4 2020 PepsiCo Inc Earnings Call,". " PepsiCo To Acquire Rockstar, Expanding Presence In Fast-Growing Energy Category." " FAQs," Select "What Size is the Rockstar Energy Can?" " Monster Beverage Reports 2021 Fourth Quarter and Full-Year Financial Results,". " The Coca-Cola Company and Monster Beverage Corporation Enter into Long-Term Strategic Partnership." " Taurine Is An Ingredient In Many Energy Drinks. " How Hansen’s Natural created a Monster." " Company," Select Dropdown "Cans Sold in 2021."įortune. " Red Bull Sold One Can For Almost Every Person on Earth Last Year." " Company," Select Dropdown "Employees."īloomberg. " Asia Pacific Energy Drinks Market–Regional Industry Size, Share, Value, Volume and Global Key Players Analysis Forecast Report 2022 to 2027." " Energy Drinks Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)." " Breaking Down the Chain: A Guide to the Soft Drink Industry," Pages 8-9. Supply Chain Management Center at Rutgers University. National Center for Complementary and Integrative Health. The drinks’ main ingredients are caffeine, taurine, B vitamins, carbonated water as well as sucrose and glucose (except for the sugar-free version). Red Bull comes in 8.4-ounce cans in a handful of varieties, including original, sugar-free, Total Zero (no calories), and the Editions (watermelon, blueberry, tropical, coconut, dragonfruit, peach, and strawberry-apricot). The company introduced the drink in Austria in 1987, marking the beginning of the global energy drink industry. Redbull is owned by the Austrian company Red Bull GmbH. Global energy drink sales are estimated to reach $53.1 billion by the end of 2022 and are expected to grow by 7.2% between 20.Monster is publicly traded and entered into a strategic partnership with Coca-Cola in 2014. Red Bull is a privately-owned company and the dominant force in the market.
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